Opinion
Brace yourself, ‘super licensees’ are coming
It’s time to ditch the licensee moniker because it fails to capture the importance and value of the broad services and solutions they increasingly provide, AZ NGA’s Paul Barrett writes. The next generation of licensees will move from a defensively minded risk management mentality to an offensively minded position to help advice firms further their competitive edge.
Paul BarrettOctober 4, 2024
