Automated advice is on its way – are you prepared?

ETF specialist, ETF Consulting has conducted a detailed analysis on the subject of “automated investment advice”. Tim Bradbury, Managing Director of ETF Consulting says “We have been involved in numerous business discussions recently which prompted us to do a deeper comprehensive study. Our work leads us to believe that although in the very early stages, this innovation will take-off in the next 3-5 years in Australia.”

The analysis covered:

– Review of the advent of automated advice models overseas,

– Assessment of these offerings in relation to the Australian market place,

– Identification of the demand side (who will buy and why) and supply side (who should consider entering this market)

– Clarifies the value proposition to investors and

– Considers in detail the structures, business models, product features

– High level market entry options

– Technology/IT requirements

Learn more about the 3 likely user groups – Non-advised DIY, New Age advisers and the Disengaged client, and the reasons the automated advice market will evolve and thrive.

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Research reveals clients do know what they want to ask, after all

Research reveals clients do know what they want to ask, after all

As AI is adopted more in financial advice, firms are experimenting with conversational AI to make first contact with clients who are unsure if they need financial advice or who are not yet ready to speak to a person. An Otivo and Borromean report shows that unlike what has been believed, clients do know the questions they want answers to.

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