Praemium and Zurich Life & Investments are pleased to announce a partnership that will see Zurich’s suite of life insurance solutions offered as an option on Praemium SuperSMA, the retail super version of its award-winning SMA platform technology.
Advisers using the Praemium platform will be able to recommend and offer Zurich’s comprehensive range of protection options, structured both inside and outside of super, to allow advisers to set up a life insurance framework for clients, which provides them the optimum level of protection to their needs whilst still also balancing affordability and tax treatment.
Praemium Commercial Director Andrew Varlamos said the inclusion of Zurich on the Praemium platform provided more choice and flexibility for advisers.
“As an independent ‘open architecture’ platform we know that advisers value a choice of insurance options to help them look after the best interests of all their clients,” he said.
Commenting on the development, Infocus Group Managing Director Rod Bristow said he was pleased about the addition of Zurich to the Praemium platform.
“As a high quality insurance provider, Zurich will offer another dimension and great flexibility in offerings for financial advisers and their clients. Through our two dealer groups, Infocus and Patron, we place a lot of value in Praemium’s independence and we know they can act quickly to help provide freedom for our advisers and their clients through wider choice of insurance providers on the platform,” he said.
Zurich’s Head of Distribution, Kristine Brooks, said Zurich was very proud to now be associated with the award-winning platform.
“Naturally we are delighted we have the opportunity to expand our footprint through the association with Praemium. Our agreement is opportune given Praemium’s reputation and growing popularity – we have had many calls from our core licensee partners to be able to write Zurich through the Praemium platform.
“We are confident that our Wealth Protection suite of life risk insurances, which include regular product updates and automatic benefit upgrades for clients, not only provide a great option for using advisers but also complements the spirit of innovation and service for a modern investor, which is inherent in Praemium’s philosophy,” she said.
The inclusion of Zurich’s products will see it sit alongside the current choices of TAL and AIA on the Praemium SuperSMA site.
Source: Zurich
