Fortnum chose FirstWrap on the strength of its market-leading model portfolio functionality and Colonial First State’s strong commitment to non-aligned financial advice businesses.
Ray Miles, Fortnum Financial Group Executive Chairman, said: “Colonial First State understands that Fortnum values being owned by its staff and advisers, as well as innovation and collaboration. As a result, we have a mutually beneficial arrangement which, in turn, will enable Fortnum advisers to better service their clients.”
Mr Miles said FirstWrap was a good fit for Fortnum Advisers: “Fortnum stands for high quality advice and solutions for clients, backed by the highest quality portfolio tools and support. The FirstWrap platform aligns perfectly with what we want to achieve,” he said.
FirstWrap was named the number one platform for advisers in the Investment Trends Platform Benchmarking Report for the past three years.
Matt Harrison, Colonial First State General Manager of Distribution, said he was delighted that Fortnum had selected FirstWrap: “We have worked closely with the Fortnum and INNOVA Asset Management team to ensure the platform meets the needs of both their advisers and clients,” he said.
“Colonial First State has long regarded Fortnum as a high quality advice business. We look forward to partnering with Fortnum to support the growth of their advice and portfolio construction businesses,” Mr Harrison said
Fortnum Financial Group commenced business five years ago and currently has 31 Principal Practices and 91 advisers across the country.
Source: Colonial First State
