HUB24 has been awarded Best Navigation & User Interface, and Best Tablet/Smartphone Access in the Investment Trends December 2015 Platform Report.
HUB24 was also commended for its adviser support services and notable functionality in several areas, including electronic asset transfers and CGT impact modelling. HUB24 maintained its third place in the 2015 Investment Trends report, with ‘outstanding’ scores achieved in decision support, reporting and access, and scoring extremely well in transactions and product.
“These awards and commendations from Investment Trends are a testament to HUB24’s talented team, who are at the forefront of platform technology innovation. It’s clear that our interface and platform access is second to none,” HUB24 Managing Director Andrew Alcock said.
The report also revealed 24% of advisers are now using a platform with managed portfolios capability as their primary platform for new inflows in 2015, up from 19% in 2014. Total platform managed account FUM has also reached $5.6 billion, according to the report.
Managed accounts functionality will continue to grow in importance for advisers, when it comes to selecting their preferred platform, according to HUB24.
“This latest data affirms what we at HUB24 already know. Managed portfolios represent an exciting new period for direct investment and advisers are increasingly looking for platforms with strong managed portfolio capabilities,” said Mr Alcock.
The report’s ‘managed accounts meter’, which combines total managed accounts functionality scores, revealed that HUB24 was one of the few platforms to achieve a score of over 80%.
According to Mr Alcock, “HUB24’s managed portfolios FUM has almost doubled in the last 12 months to over $1 billion and we expect this growth to continue with the launch of international managed portfolios. It’s evident from the Investment Trends results that amongst the leading platforms we have the best managed portfolio capability.”
“Clearly the benefits of managed portfolios or SMAs are resonating with investors looking for greater choice, control and transparency, and advisers who are seeking better outcomes for clients while driving business efficiencies.”