Tony Bongiorno

The financial planning profession is mourning one of its founding fathers following the death of Tony Bongiorno, 78, in a tragic cycling accident. 

Bongiorno passed away on Friday after an incident occurred during a bicycle ride for charity – an activity Bongiorno Group CEO Margaret Mote said was something he loved. 

His motivation for the ride, his passion for fitness, his competitive spirit and of course, his eternally generous soul are quintessentially Tony. 

“We will forever be inspired by Tony and will ensure his legacy lives on forever,” Mote said in a statement on the Bongiorno Group website. “We commit to remembering him by sharing his love and dedication to everyone in his life; clients and colleagues, family and friends.” 

Steve Prendeville of Forte Asset Solutions, an M&A consultant and confidante to many Melbourne advice practices, tells Professional Planner he is deeply saddened by the news and paid homage to the strength of the Bongiorno business.  

“Bongiorno [Group] has been a leader in this industry for more than five decades,” Prendeville says.  

Established in 1964, and once an active and respected member of the National Mutual life agents network, Bongiorno and his brother Joe returned the business to a privately-owned structure in the late 1980s following demutualisation and built it into a nationally recognised boutique brand.  

Peers have praised his mentorship and thought leadership. “Tony Bongiorno was an exceptional individual,” wrote Adam McCann, director of Adelaide-based Bartons Financial Services on LinkedIn. “In his professional realm, his insights and capabilities were unparalleled. His vigour, unwavering determination, and boundless generosity set him apart. To many, he was more than just a colleague — he was a mentor.”  

Jason Brown, head of distribution at BT, added: “Sad news at the passing of one of the architects of our great industry. Passionate to the end about clients, business, family and causes that are bigger than himself”.  

Mote also praised Bongiorno’s dedication to customer service. “Tony adored his clients,” she wrote. “He celebrated their achievements as if they were his own and stood alongside them through their challenges.” 

Others pointed to his kind and personable nature, and lifelong support for the Essendon Bombers football team. 

“A true gentleman and a lovely man,” wrote Paul Spillane, head of property at Godfreys, on LinkedIn. “I enjoyed many great dinners with Tony as members of the Red and Blacks … Rest in peace great man.”  

One comment on “Tributes flow for advice veteran Tony Bongiorno”
    Cheryl Macnaught

    I am truly sorry for the loss of Tony Bongiorno, a remarkable gentleman whose presence will be deeply missed by all who had the honor of knowing him. Tony’s impact on the financial planning profession in Australia was immeasurable, and his legacy as a leader and mentor will endure for years to come.

    Tony’s unwavering commitment to business and personal ethics served as an inspiration to many. His warm smile and generous nature have left an indelible mark on the hearts of those he encountered throughout his life. Tony’s willingness to share his time and energy with others, always with a smile, exemplified his dedication to uplifting those around him.

    It is truly tragic that Tony’s life was cut short while engaging in something he loved – riding his bike for yet another charitable cause. His passion for giving back to the community and his zest for life was evident in everything he did. At the young age of 78, he embodied vitality and a relentless spirit to make a meaningful difference in the world.

    For over half a century, Tony selflessly shared his valuable wisdom, shaping the minds and careers of countless individuals in the financial planning profession. His guidance and mentorship have undoubtedly touched many lives, leaving an enduring impact on the landscape of the industry.

    As we bid farewell to Tony, let us remember and cherish the invaluable lessons he imparted and the precious moments we shared with him. Though his physical presence may be gone, his spirit will continue to guide and inspire us all. Tony’s memory will live on in our hearts and his teachings will forever resonate with those fortunate enough to have known him.

    In this time of profound loss, I extend my deepest condolences to his family and all who mourn the passing of Tony Bongiorno. May his soul find eternal peace in the heavens above. It is comforting to believe that, one day, we will reunite with Tony and share his presence once more.

    With heartfelt sympathy,
    Cheryl Macnaught

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