Investment Psychology

Nine tips for client engagement

Matt Linnert says if you truly engage a client, they’ll subconsciously find your services more valuable.  [more]

Knowing your client’s stuff, stage and seed

Knowing your client from a compliance perspective is far different from knowing your client from a commercial perspective and different again for the ... [more]

Getting to know all about you

As we move along this path of fee for service, the question arises as to what are the most valuable elements of a ... [more]

Bringing clients peace of mind

When asked, many planners say their goal is to bring their clients peace of mind. Is this what you wish to achieve for ... [more]

Why ‘I want to’ is more valuable than ‘I have to’

Have you ever considered segregating your client base according to “Type One: I have to” clients and “Type Two: I want to” clients? ... [more]

What your clients really value

Understanding what's valuable to a client will enable you to position your value proposition accordingly Have you ever asked your client, “what are ... [more]

I’m more than just a baby boomer

Matt Linnert looks at future trends in segmenting client bases. If I were a financial planner and you were my client, what is ... [more]

Labradors love financial planning

From a reference point of view, we use four animals to describe clients’ money preferences: owl, monkey, labrador and dolphin. You could argue ... [more]

Do clients knowingly sabotage their own financial plans?

Understanding how a client thinks is the key to getting your message across, says Robert Skinner. Have you ever had a client seemingly ... [more]

The secrets of successful investing

The same emotions affect fixed income investors just as much as share investors, says Roger Bridges The same powerful forces
that drive share investors ... [more]